Management
Will Mitchell,
CEO & Co-Founder
Will’s deep experience in GIS system design, deployment and operations, as well as his technical and applied business experience, enables him to deliver high-value geospatial business insight and product vision. As the CEO of VETRO, Will leads a diverse technical team delivering a transformational and category-expanding fiber management software platform. Will holds a Master of Science degree in Geographic and Cartographic Science from George Mason University and a BS in Foreign Service from Georgetown University. Will’s mission is for VETRO to become the best broadband network mapping platform in the world, enabling competitive network operators to modernize the internet at the infrastructure level. Will leads the team that is building the digital home of the physical internet.
Michaela Goodwin,
Chief Financial Officer
Michaela thrives as a strategic financial leader in dynamic, growth-oriented SaaS technology companies where she can build infrastructure to support scale. With 10+ years experience as a CFO, Michaela delivers value by focusing on more effective ways for teams to drive results; by leveraging data, metrics, customer interactions and by building strong relationships with colleagues, board members, and investors. Michaela earned a CPA while at Arthur Andersen and an MBA from Harvard Business School. She is thrilled to be part of a company with a mission to increase connectivity for all; bridging the digital divide.
Barbara Curran,
Chief People Officer
Barbara Curran is a senior human resources executive with over 25 years of experience guiding CEOs, leadership teams, and investors through critical growth stages in emerging technology and mid-sized organizations. As the founder of a long-standing HR consulting practice, she has advised high-tech SaaS companies and stepped into Head of People roles to drive scaling strategies and successful acquisitions. Earlier in her career, she partnered with fast-growing startups through a technical search firm and helped a New England staffing company expand from early stage to $200M in revenue while leading M&A initiatives. She holds degrees from the University of Massachusetts Amherst Isenberg School of Business and the Boston College Carroll School of Management, and serves on the People Committee of KIPP Charter Schools of Massachusetts.